![]() I guess this is just gonna taste like a sweet orange juice from what the ingredients say. I mean, the can IS green, right? It is supposed to be ectoplasm. Pure filtered water, high fructose corn syrup, orange and tangerine juices from concentrate, natural flavors, citric acid, ascorbic acid, potassium citrate, yellow 5, blue 1. I’m gonna go back in time and point this out to my ma and say “SEE! THIS IS GOOD FOR ME!” I guess I should dive into what is in this drink then!ġ0% juice. Obviously, this is to celebrate Ghostbusters from the top of the can. There’s a small slice at the very bottom too. Well, the orange at the bottom was supposed to resemble an orange from the looks of it. ![]() From other pictures online, I think it is just me. I’m thinking that’s just how these were painted. I bought about 4 cans and they all look like this. Overall, this can looks kind of distressed, doesn’t it? It looks like it sat in the sun for a while and it lost its colour. This is just green with an ooze effect to it. They were usually yellow and had the fruit of whatever flavour it was busting out on a wave of coloured juice. It also doesn’t really look like the Hi-C I remember. I don’t ever remember seeing it in a can like this one. Now, Hi-C was in a little paper juice pouch. If you were even cooler, you had Capri Sun, but I’ll save that for another day. I was stuck with apple juice or whatever while all the cool kids had their Hi-C drinks. My ma wouldn’t buy it because it wasn’t healthy. The thing is, Hi-C is pretty much just sugar and water. ![]() Not bad, eh?Īnyway, Hi-C was the cool kid drink when I was a young’in. I didn’t actually know it was re-released when the movie came out, but I did happen to find this at my local bargain store. Well, I suppose they decided to re-release Ecto Cooler because of that new Ghostbusters movie that came out a while back. It had that Slimer ghost from Ghostbusters on it. What I do know is that Ecto Cooler was, well, cool. I think the same flavour stayed around since this is basically an orange drink by Hi-C, but it went by other names like “Orange Lavaburst.” I remember that one more fondly. So naturally, fans of the Hi-C Ecto Cooler couldn't contain their excitement upon learning that Coca-Cola - which is Hi-C's parent company - had quietly renewed the trademark rights to the Ecto Cooler drink.This is a blast from the past, eh? Ecto Cooler was all the rage for kids, but then it went away. Dedicated groups such as the Resurrect EctoCooler Twitter handle have unflinchingly kept their fingers on the pulse of Ecto Cooler activity to ensure we're all apprised. Since then, '90s kids the world over have been holding our breath for a comeback. It lived on in that capacity until 2006, when it was renamed Crazy Citrus Cooler before being completely discontinued in 2007. In 2001, the Ecto Cooler appears to have been renamed "Shoutin' Orange Tangergreen," with the seemingly new flavor remaining listed on receipts as Ecto Cooler. It should be noted, however, that Slimer was phased out around 1997 - his likeness on the box and in commercials was replaced by a set of loud green Slimer-esque lips. While production of the bright green boxed drink was originally intended to end with the cartoon series in 1991, the drink was so wildly popular that Hi-C continued to provide '90s kids with it for another decade. The tie-in, of course, was a box adorned with everyone's favorite paranormal slobbish blob, Slimer. Although some posit Ecto Cooler was a rebrand of the existing Hi-C Citrus Cooler Drink, the spectral drink itself wasn't officially born until the emergence of the cartoon series The Real Ghostbusters. Following the enormous success of the 1984 live-action film Ghostbusters, Hi-C inked a deal with the franchise to promote the series via a new drink. The saga of the Ecto Cooler starts in 1987. Now is the time to lay at least some of the Ecto Cooler mystery to rest.įirst, a little background info on this beloved beverage that quenches our thirst for citrus-flavored goodness (not to mention nostalgia). 'Twas that year we suffered the discontinuation of the ambrosial green nectar of our youth and first began pondering the nagging question, " What happened to Hi-C Ecto Cooler?" Undoubtedly, many sleepless nights have been spent wondering what could have compelled anyone to deprive us of the Slimer-adorned juice box that fueled us during one of the greatest decades in existence. If you grew up in the '90s like me, lunchtime simply hasn't been the same since circa 2001.
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